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LT LAW firm outranks more than 100 competitors on Google Maps

After implementing tips from Surfer Local, our law firm's Google business profile visibility increased.

The LT LAW Law Firm of Legal Advisors provides legal advice and legal services to companies and entrepreneurs in business law, copyright, and intellectual property law, and securing the circulation of goods. Lawyers of the firm represent entrepreneurs and business owners before common courts and public offices. As a result, the entrepreneur gains time to solve his problem and is not left alone in dealing with the government office. Our law firm knows how important it is for the entrepreneur to have peace of mind and focus on matters that are important and require planning. So, when working on a particular company's problems and legal issues, we use modern technologies in communication and relieve the entrepreneur in activities that require legal knowledge and business.
Industry
Firm of solicitors
Location
Warsaw
Operating Since
2021

"With precise guidance from Surfer Local, we have surpassed more than 100 competitors in less than a month! In an industry as competitive as ours, we are especially pleased, and we know that the tool will help us reach our following future goals. "

The effect

Grid before

Grid after

"With precise guidance from Surfer Local, we have surpassed more than 100 competitors in less than a month! In an industry as competitive as ours, we are especially pleased, and we know that the tool will help us reach our following future goals. "

Goal

Our goal was to increase the visibility of our law firm online - before we started using the Surfer Local tool, we were ranked around 120th, basically not visible at all.

Challenge

Since the legal industry is fiercely competitive and opportunities to advertise law firm services are severely limited by law in Poland, a business profile on Google is an essential marketing channel for us. We knew that to attract new clients to us, we had to be better than the competition and, above all, choose wisely the keywords for which we were likely to position ourselves.

Action

I learned about the Surfer Local tool and immediately used the free tool to check our company's current visibility. Surfer Local's analysis showed me that we currently rank at 120 positions in the county of interest on average. 

This experience showed me that we need to do a lot of work to get our potential customers to find us on Google. Wasting no time, we bought a subscription to Surfer Local and got to work.

Surfer Local guided us through all the necessary steps to improve the visibility of our business profile on Google. After selecting the right keywords I wanted to be visible for from the suggested list, we received an audit with tips and advice that helped me achieve my goal. 

The guidelines from the tool made me realize what areas of our profile needed work put into them so that we could break through more than a hundred competitors. In the case of our company, these were:

  1. Google posts 
  2. Business description
  3. Categories
  4. Reviews

We scheduled posts and regularly created new content for potential customers, and I optimized descriptions and categories. We also realized how important it is to solicit reviews and that, as a business, we have a say in how many we get - with a review poster from Surfer Local, this is much easier.

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The result

After implementing tips from Surfer Local, our law firm's Google business profile visibility increased. We reached a higher position only recently but using the tool's statistics, I can already see that we are moving in the right direction regarding our visibility and user interactions with our profile. 

We have been using Surfer Local for less than a month, and already our profile is at an average of 15 positions. In just a few weeks, we have overtaken more than 100 competitors!

We are delighted with the progress and aim for more user interaction with our profile on Google and Google Maps. We are confident that Surfer Local will help us achieve more goals.

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